We solve problems for founder's under $10M.
We’ve been the best kept secret for founders under $10M . The call you make when things get messy, urgent, or too heavy to carry alone. We are problem solvers in the trenches: building websites, fixing cash flow, cleaning up books, hiring and firing, even stepping in when Founder's are too tired. Our sweet spot is simple, founders with limited resources, limited time, and limited people. That pressure? We thrive on it. Because the truth is, the biggest impact happens when the stakes are high.
We don’t do it all ourselves. We do it with the right people — our team and a network of the very best partners, so every problem gets solved by the person best equipped to fix it. What makes us different isn’t just what we do, but what we choose to do first. We’re the best at picking the right problem, and solving it fast.
Why now? Because this is a fight. Business is harder, messier, and more uncertain than ever. Founders don’t need more noise — they need clarity, perspective, and results. That’s what we bring.
At SuBTLEGEND
40%+
228%
$180K
SALES GROWTH FOR 12 MONTHS STRAIGHT
SALES GROWTH MONTH OVER MONTH
PROFIT RECOVERY IN 6 MONTHS
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Most firms give you fragments. Bookkeepers give you reports without strategy. Agencies spend your money without looking at margins. Fractional execs focus only on their corner of the business. SUBTLEGEND integrates the whole business into one clear picture, so every move you make is tied back to results.
Why SUBTlEGEND?
Getting started is simple: fill out our intake form, book a clarity call, sign your agreement, and complete our onboarding checklist . Within days you’ll know what’s working, what’s not, and what’s next.
How do I get started?
After seeing the inside of thousands of businesses, we’ve built a proprietary analysis that simplifies the chaos and covers every key area. That means we can get straight to what matters: sales, profit, and cash. We don’t waste time on noise. We diagnose the right problem, then fix it.
How do you determine what my business actually needs?
It depends — on the service, speed, and size of your business. We start by looking at your numbers and strategy to help determine the right investment level. While it is an investment, it should always be worth it. We even set internal budgets to make sure we don’t overcharge — because we believe stewardship of your resources is part of our job.
What’s the investment?
No. We believe in clarity, not traps. Many of our services are project-based or month-to-month. We earn your trust with results, not paperwork.
Do I have to sign a long-term contract?
We work with founders under $10M who are too big to DIY, too small for the Big 4, and too ambitious to waste time guessing. Our sweet spot is businesses that want clarity, profitability, and progress, not another vendor.
Who do you work with?